From commercial themes to the fastest growing eCommerce platform

In late May I got to travel to Seville, Spain to attend and speak at WordCamp Europe 2015.

It was a boiling hot few days filled with lots of WordPress learnings, tasty Spanish food, and meeting many new community folk and colleagues at Automattic.

In my talk I spoke quite candidly about our journey as WooThemes and some insight into our more recent decision around the Automattic acquisition.